Services
Article Index
Services
Social Media Strategic Planning & Coaching
Application Development
Graphics Services
eBook Development
Writing Services
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Services

Strategic Generation provides end to end services in the creation and expansion of our clients’ Online Brand. We use social media and web/mobile technology to assist our client’s with maximizing their relationships with existing clients and attracting new clients.


Social Media Strategic Planning & Coaching

Social Media is simply information displayed online that can be published and shared by anyone to anyone. The technologies that support the dissemination of information and provide users the ability to establish connections with other users are Social Networks. To summarize, Social Media is online information that can be published and shared with anyone connected to a Social Network. Inherently, since Social Media is online, it can be viewed by anyone with access to the web, but to establish 2-way communication the user must be connected to a Social Network. The power of Social Media for businesses lies within the 2-way communication about their brand, product, or service by users in different Social Networks. Think about the exponential power of a single user sharing a topic with ten people in their network and then each of those ten people sharing the same topic with ten individuals in their respective networks. In addition to sharing the same topic, let’s factor in 2-way back and forth communication about the topic. This is an example of how a word-of-mouth campaign can become viral. Examples of Social Network Applications are Facebook and Twitter, which have over 500 and 106 million users, respectively. (And growing)

Strategic Planning - We assist our clients with combining all aspects of social media and social network technology to create synergies with our client’s business model and processes. We research and utilize existing and emerging technologies that match the needs of our clients' social media objectives. We also build internal applications that connect to existing systems.

Coaching - We walk our clients through social media etiquette and engagement strategies to maximize their time online. After a few sessions our clients are able to effectively engage their target market and meet other professionals in their respective fields.


Application Development

Our Application Development services include web, mobile, and customized social networking applications for Facebook and Twitter.

Web Development – we build websites that utilize a content management system. This allows our clients to easily update their web content like they would a Microsoft Word file. We leverage the Joomla Content Management Framework for most projects.

Mobile Development – In today’s market place, people are heavily reliant on their mobile devices. We build web applications that are accessible on mobile devices.

Facebook Page Development – Facebook has over 400 million users. We help our clients keep their brand consistent on the popular social networking platform. Here is an example of a client's Facebook Page: Human Intonation


Graphics Services

Visual presentation of your Online Brand is extremely important. Our graphic artists will design and modify the following (when needed by our clients)::

  • Logos
  • Business Cards
  • Photographs
  • Book Covers
  • Websites

eBook Development

Electronic Books or eBooks are great ways to disseminate information and promote your brand virally. We will create 5 – 10 pages of content, which will contain information about your expertise, product or service. We will coach you through ways of making the eBook effective and valuable to the reader. The goal of the eBook is to spread your brand virally with links driving potential clients or consumers to your website or product for purchase.  The idea is to provide the eBook for FREE and with “No Strings Attached” (i.e. requiring users to sign up) so that your brand is passed around for maximum exposure.

Example:
http://www.StrategicGeneration.com/ebooks/StrategicGen_OPB.pdf


Writing Services

Well written content is extremely important to your Online Brand. We have professional writers that will research and craft the following (when needed by our clients):

  • Press Releases
  • Articles
  • Blogs
  • Web Content